{"title":"Sleep","description":"","products":[{"product_id":"hippychick-cellular-baby-blanket","title":"Hippychick Cellular Baby Blanket","description":"\u003cdiv style=\"display: block;\" class=\"product-bullet-points variation variation-43244\" data-mce-fragment=\"1\" data-mce-style=\"display: block;\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAn essential in any hospital bag\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade in India from 100% natural cotton\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe perfect gift for a new baby\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCellular blankets are recommended by midwives\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBaby blanket suitable from birth\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMachine washable\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePlastic free packaging\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e100 x 75cm\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSuitable for newborn +\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-variation-description\" style=\"display: block;\" data-mce-fragment=\"1\" data-mce-style=\"display: block;\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eA modern twist on a classic baby essential, the cellular blanket!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThese baby cellular blankets are made from 100% pure cotton, hand-picked and crafted in India. The open weave cell construction of the cellular blanket traps air which helps keep your baby warm in winter and cool in the summer. Measuring at 100cm x 75cm, are well sized for use in prams, at home, as a make shift play mat and for bedtime. The size also makes them ideal for keeping your baby warm in the winter and cool in the summer.\u003cbr data-mce-fragment=\"1\"\u003eCellular blankets make an ideal new baby gift and is an absolute essential for any hospital bag. They are perfect for swaddling and are suitable for use from birth. Portable and easily washable they make excellent pop up playmats, impromptu picnic blankets and, as they are traditionally used, are perfect for layering to keep baby warm. They wash and dry quickly and easily but it is always super handy to have a couple on stand by!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThese baby cellular blankets arrive beautifully presented in simple, 100% recyclable, eco-friendly packaging.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hippychick","offers":[{"title":"Almond Cream","offer_id":40582964609159,"sku":"MTH0001","price":15.95,"currency_code":"GBP","in_stock":true},{"title":"Pure White","offer_id":40582964641927,"sku":"MTH0002","price":15.95,"currency_code":"GBP","in_stock":false},{"title":"Slate Grey","offer_id":40582964674695,"sku":"MTH0003","price":15.95,"currency_code":"GBP","in_stock":false},{"title":"Dusky Pink","offer_id":40582964707463,"sku":"MTH0005","price":15.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/CellularBabyBlanketatNaturallyBabyAlmondCream.jpg?v=1712841586"},{"product_id":"pigeon-organics-hooded-blanket-waffle","title":"Pigeon Organics Hooded Blanket Waffle","description":"\u003cp data-mce-fragment=\"1\"\u003eSoft hooded blanket in waffle.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFABRIC: 100% GOTS certified organic cotton (waffle)\u003c\/p\u003e","brand":"Pigeon","offers":[{"title":"Mocha","offer_id":40612140351623,"sku":"20HOOBWNO","price":12.4,"currency_code":"GBP","in_stock":false},{"title":"Green","offer_id":54691818635649,"sku":null,"price":12.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/PigeonOrganicsBabyClothingatNaturallyBaby-AW23-Hooded-Blanket-Waffle-Mocha.jpg?v=1712308185"},{"product_id":"ergopouch-organic-cocoon-swaddle-bag-1-0-tog","title":"ergoPouch - Organic Cocoon Swaddle Bag 1.0 Tog","description":"These Cocoon Swaddle Bags are designed to be both easy to use and difficult to escape from. 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Parents can layer up underneath as needed for warmth, and follow our handy FREE room thermometer and what to wear guide included with the product to help them dress their child appropriately.\u003cbr\u003e","brand":"Wild Seven Holdings","offers":[{"title":"0-3m \/ Sage","offer_id":40701905305735,"sku":"EPCO-1.0T00-03MSA20","price":31.95,"currency_code":"GBP","in_stock":true},{"title":"0-3m \/ Oatmeal","offer_id":40701905404039,"sku":"ZEPCO-1.0T00-03MOM23","price":31.95,"currency_code":"GBP","in_stock":true},{"title":"3-6m \/ Sage","offer_id":40701905436807,"sku":"EPCO-1.0T03-06MSA20","price":31.95,"currency_code":"GBP","in_stock":true},{"title":"3-6m \/ Oatmeal","offer_id":40701905469575,"sku":"EPCO-1.0T03-06MOM23","price":31.95,"currency_code":"GBP","in_stock":true},{"title":"Newborn \/ Sage","offer_id":55608663212417,"sku":"EPCO-1.0T00-00MSA20","price":31.95,"currency_code":"GBP","in_stock":true},{"title":"Newborn \/ Oatmeal","offer_id":55608663245185,"sku":null,"price":31.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/ErgoPouchSwaddleCocoon-HERITAGE_COCOON_1.0_TOG_SAGE.jpg?v=1709029880"},{"product_id":"ergopouch-organic-cocoon-swaddle-bag-2-5-tog","title":"ergoPouch - Organic Cocoon Swaddle Bag 2.5 TOG","description":"These Cocoon Swaddle Bags are designed to be both easy to use and difficult to escape from. This zip-up swaddle is TOG rated for warmth to keep a baby snug and securely swaddled without the need for complicated wrapping from day one. Being TOG-rated means that the 2.5 TOG can be used on its own in room temperatures between 17-23℃ \/ 63-73℉ with no blankets in the bassinet or cot to make this a safe sleep option for a new born or baby. The chest area is 1.0TOG rated to prevent overheating and allow for full chest expansion when breathing. Parents can layer up underneath as needed for warmth, and follow our handy FREE room thermometer and what to wear guide included with the product to help them dress their child appropriately.","brand":"Wild Seven Holdings","offers":[{"title":"0-3m \/ Sage","offer_id":40701934698631,"sku":"EPCO-2.5T00-03MSA19","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"0-3m \/ Oatmeal","offer_id":40701934731399,"sku":"EPCO-2.5T00-03MOM23","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"0-3m \/ Daisies","offer_id":53784307827073,"sku":"ZEPCO-2.5T00-03MDA23","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"0-3m \/ Dragonfly","offer_id":53784318640513,"sku":"ZEPCO-2.5T00-03MDF23","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"3-6m \/ Sage","offer_id":40701934764167,"sku":"ZEPCO-2.5T03-06MSA20","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"3-6m \/ Oatmeal","offer_id":40701934796935,"sku":"EPCO-2.5T03-06MOM23","price":44.95,"currency_code":"GBP","in_stock":true},{"title":"3-6m \/ Daisies","offer_id":53784307859841,"sku":"ZEPCO-2.5T03-06MDA23","price":44.95,"currency_code":"GBP","in_stock":true},{"title":"3-6m \/ Dragonfly","offer_id":53784318673281,"sku":"ZEPCO-2.5T03-06MDF23","price":44.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/Ergopouch-CocoonSwaddleBag-2.5Tog-Heritage23_Cocoon_2.5T_Oatmeal_2000x2000_7b227c17-d682-4a7a-817e-11d4d94504fb.jpg?v=1709030649"},{"product_id":"ergopouch-organic-jersey-sleeping-bag","title":"ergoPouch - Organic Jersey Sleeping Bag 2.5 TOG","description":"\u003cspan style=\"--w3b2p70: #333333;\" class=\"w3b2p73 w3b2p717 w3b2p718 w3b2p71i w3b2p71q w3b2p71t w3b2p74 AccordionContainer__AccordionTextSpan-sc-10ikm52-3 jAkFaF\" data-test-id=\"accordion-text\"\u003eThis Jersey Sleeping Bag is a baby and toddler sleeping bag designed for arms-out sleepers (usually from around 3 months of age). The Jersey Bag has a slim-fit, stretchy design similar to that of a swaddle and is recommended as baby's 'first sleeping bag' after the swaddling phase is over. The safe-sleep approved design is made from soft, stretchy GOTS certified organic cotton that is non-toxic and gentle of baby's skin. The ergonomically designed bag features a bell-shaped bottom to promote healthy hip joint development and is approved by the International Hip Dysplasia Institute, and the material is stretchy to allow baby to move more freely and stay comfortable while they sleep.\u003c\/span\u003e","brand":"Wild Seven Holdings","offers":[{"title":"Daisies \/ 3-12M","offer_id":40702004297863,"sku":"EPJB-2.5T03-12MDA23","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"Daisies \/ 8-24M","offer_id":53623109124481,"sku":null,"price":44.95,"currency_code":"GBP","in_stock":true},{"title":"Dragonfly \/ 3-12M","offer_id":40702004363399,"sku":"EPJB-2.5T03-12MDF23","price":44.95,"currency_code":"GBP","in_stock":false},{"title":"Dragonfly \/ 8-24M","offer_id":53623109157249,"sku":"ZEPJB-2.5T08-24MDF23","price":44.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/Ergopouch-JerseySleepingBag-2.5Tog-Heritage23_JerseyBag_2.5T_Daisies_2000x2000_93180d2c-09e5-4a8c-a568-573dbbeac0a6.jpg?v=1709033573"},{"product_id":"ergopouch-organic-layers-long-sleeve-babygrow-0-2-tog","title":"ergoPouch - Organic Layers Long Sleeve Babygrow 0.2 Tog","description":"Mix and match these TOG-rated Layers, designed to be worn as a pyjama underneath any of our swaddles, sleeping bags, sleep suits or sleep onesies. They're so sweet, we guarantee you'll want extra for daywear too! Our Layers are made from a deliciously soft, stretchy organic jersey cotton for comfort and warmth during sleep. The slim-fit designs prevents bunching underneath your child's pouch, and the breathable, natural fibres help regulate body temperature and prevent overheating. Parents can follow the FREE room thermometer and What to Wear guide provided with our pouches to find the perfect under-layer for their little one, whatever your room temperature.","brand":"Wild Seven Holdings","offers":[{"title":"0-3m \/ Sage","offer_id":40702020157575,"sku":"EPLL-0.2T00-03MSA19","price":25.95,"currency_code":"GBP","in_stock":false},{"title":"3-6m \/ Sage","offer_id":40702020223111,"sku":"EPLL-0.2T03-06MSA19","price":25.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/Ergopouch-JerseySleepingBag-2.5Tog-HERITAGE_LS_LAYER_FRONT_SAGE.jpg?v=1709034179"},{"product_id":"ergopouch-organic-long-sleeve-sleep-onesie-2-5-tog","title":"ergoPouch - Organic Long Sleeve Sleep Onesie 2.5 TOG","description":"The Sleep Onesie is a TOG-rated sleeping bag alternative, designed to be worn on its own during sleep or with a Layer\/PJs underneath for warmth and comfort. 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The 3-way zip configuration is helpful for overnight nappy changes or toilet trips, and foot cuffs add extra warmth for little toes.","brand":"Wild Seven Holdings","offers":[{"title":"6-12 months \/ Sage","offer_id":41436347302023,"sku":null,"price":49.95,"currency_code":"GBP","in_stock":false},{"title":"12-24m \/ Sage","offer_id":40702049157255,"sku":"ZEPSO-2.5T12-24MSA20","price":49.95,"currency_code":"GBP","in_stock":false},{"title":"2-3y \/ Sage","offer_id":40702049190023,"sku":"EPSO-2.5T02-03YSA20","price":29.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/HERITAGE_SLEEP_ONSIE_2.5_TOG_FRONT_SAGE.jpg?v=1709034408"},{"product_id":"ergopouch-organic-all-year-jersey-sleeping-bag-sage-1-0-tog","title":"ergoPouch Organic All Year Jersey Sleeping Bag Sage 1.0 Tog","description":"\u003cdiv class=\"text-base font-normal text-black font-body\"\u003e\n\u003cp\u003eBaby and toddler sleeping bag designed for arms-out sleepers (usually from around 3 months of age).\u003c\/p\u003e\n\u003cp\u003eThe Jersey Bag is an arms-out sleeping bag for infants and toddlers. It's slim-fit shape and stretchy organic jersey cotton material are similar to the fit and feel of a swaddle to help ease the transition out of swaddling to arms-out sleeping. We recommend this product as baby's first sleeping bag, after the swaddling newborn phase is over.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Wild Seven Holdings","offers":[{"title":"3-12 months","offer_id":55017398731137,"sku":"ZEPJB-1.0T03-12MSA20","price":36.95,"currency_code":"GBP","in_stock":true},{"title":"8-24 months","offer_id":55017398763905,"sku":"ZEPJB-1.0T08-24MSA20","price":36.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/HERITAGE_JERSEY_BAG_1.0_TOG_SAGE_1.jpg?v=1732026654"},{"product_id":"ergopouch-jersey-sleeping-bag-3-5-tog","title":"ergoPouch Jersey Sleeping Bag 3.5 tog","description":"\u003cdiv class=\"text-base font-normal text-black font-body\"\u003e\n\u003cdiv class=\"overflow-hidden transition-max-height duration-200 ease-in-out max-h-[600px] opacity-100\"\u003e\n\u003cdiv class=\"transition-opacity duration-300 ease-in-out opacity-100\"\u003e\n\u003cdiv class=\"flex items-center pb-4\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eThe Jersey Bag is an arms-out sleeping bag for infants and toddlers. It's slim-fit shape and stretchy organic jersey cotton material are similar to the fit and feel of a swaddle to help ease the transition out of swaddling to arms-out sleeping. We recommend this product as baby's first sleeping bag, after the swaddling newborn phase is over.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"ergoPouch","offers":[{"title":"3-12 months \/ Dragonflies blue","offer_id":53623157981569,"sku":"ZEPJB-3.5T03-12MDF23","price":32.97,"currency_code":"GBP","in_stock":false},{"title":"3-12 months \/ Daisies pink","offer_id":53623158014337,"sku":"ZEPJB-3.5T03-12MDA23","price":32.97,"currency_code":"GBP","in_stock":true},{"title":"8-24 months \/ Dragonflies blue","offer_id":53623158047105,"sku":"ZEPJB-3.5T08-24MDF23","price":32.97,"currency_code":"GBP","in_stock":true},{"title":"8-24 months \/ Daisies pink","offer_id":53623158079873,"sku":"ZEPJB-3.5T08-24MDA23","price":32.97,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/Heritage23_JerseyBag_3.5T_Dragonflies_2000x2000_73f82ce7-f692-47de-bdd1-344534ad7f60.jpg?v=1732025584"},{"product_id":"luxury-knitted-blanket","title":"Shnuggle Luxury Knitted Blanket","description":"\nIf you are nesting and designing your nursery colour scheme or looking for the perfect baby shower gift, the Shnuggle luxury knitted blanket collection look fabulous and most importantly keep your baby cosy. Beautifully crafted in super soft cotton, they can be used with a Moses basket or crib or in a car seat or pram.\n\nSuper soft cotton\n\nMade from 100% cotton, they are knitted to create an ultra soft, super cosy baby blanket.\n\nOcean Blue and White Clouds Shnuggle Blanket\n\nThe clouds in dreamy blue are perfect to keep your little man cosy and warm.\n\nExtra info\n\nSize - 90 x 70cm, Machine washable at 30 degrees; Suitable from birth, Oeko-Tex certified which means an independent testing and certification system for textile products\n\n\n","brand":"Shnuggle","offers":[{"title":"Blue","offer_id":53983793545601,"sku":"SHN-BKT-CLD","price":9.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0351\/9021\/0695\/files\/362aab8c507b90d04dd60af2623cc1fd943c16c6fe6808615341d99cd0a34912.jpg?v=1736971850"},{"product_id":"natural-hooded-baby-blanket","title":"Little Green Radicals Natural Hooded Baby Blanket","description":"100% Undyed Organic \u0026amp; Fairtrade Interlock Cotton\n\nBeautifully soft organic cotton blanket to keep your little bundle of joy comfy and cosy. 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